In 2012, 杏彩体育科技（上海）有限公司 was officially established, marking the commencement of our journey to provide exceptional viewing experiences for sports fans worldwide. Initially, we focused on consolidating mainstream sports event resources and building a foundational online interaction platform.
By 2020, we achieved seamless cross-platform integration. Whether on a PC or a mobile device, users can now enjoy a smooth and convenient sports entertainment service, truly allowing them to experience the joy of sports anytime, anywhere.
In 2018, to meet the personalized needs of our diverse user base, 杏彩体育 significantly expanded its offerings beyond traditional sports. We introduced a wide array of entertainment content, including esports and virtual sports, creating a comprehensive and immersive sports entertainment ecosystem.
With rapid technological advancements and evolving user demands, 杏彩体育 has consistently invested in research and development. In 2015, we successfully launched our high-definition live streaming and real-time score system, allowing users to feel as if they were at the event and immerse themselves in the thrill of sports.